Rough Hands, Timeless Traditions: The Martvili Market in Georgia

The Martvili market, located in Georgia’s Samegrelo region, offers a glimpse into the daily life and traditions of rural communities. Markets like this have long been an essential part of Georgian culture, serving not only as centers of trade but also as gathering places for social interaction and the preservation of local traditions.

This market is a microcosm of rural life, with different sections dedicated to livestock, dairy products, honey, nuts, fresh produce, and clothing. The items on display reflect the agricultural lifestyle of the region, where small-scale farming is still the backbone of the economy. Livestock trading remains a key feature, harking back to centuries-old practices in Georgia’s rural communities. The sight of people negotiating prices over cattle or sheep highlights the enduring connection between the land and its people.

The market’s atmosphere is raw and authentic. Makeshift stalls and tables are set up under the open sky, and the air is filled with the sounds of lively conversations, bargaining, and laughter. It’s more than just a place for commerce—it’s a hub where traditions are maintained, relationships are built, and stories are exchanged. The older generations often dominate the scene, passing down their knowledge and skills to younger family members.

One of the most striking aspects of the market is the people. Their faces tell stories of resilience and hard work, shaped by years of living off the land. These markets are not just economic spaces; they are cultural institutions, reflecting the values and heritage of the region.

This series captures the textures, colors, and faces of the Martvili market. From the rough hands of farmers to the vibrant produce and livestock pens, it is a documentation of a timeless tradition in rural Georgia that continues to thrive in the modern age.